The aims of this course are to:
- Equip students with the key intellectual skills, professional knowledge and organisation skills relevant for work in the global media and communications industries.
- Equip students with a critical overview of the conceptual values and theoretical frameworks that inform the global media and communications industries.
- Enable the student to conduct systematic research and methodical analysis of global media communication.
- Enable students to reflect critically on the power of media communication, and the ethical and political implications of its global operations.
- Develop an understanding of the social, legal and cultural frameworks within which the global media industry operates.
- To enable students to understand philosophical, theoretical and interpretative frameworks and utilise them in the study of communication.
- To develop the students’ own philosophy and personal direction, intellectual independence and imagination.
How do we meet these Aims?
1: You will develop your communication and interpersonal skills by engaging in discussions and debates about strategic communication processes: generating ideas, developing media solutions; thinking critically and creatively in a range of concrete and conceptual contexts.
2: You will learn about the structure, function and activities of media communications industries, understanding the different models of communication, texts and content through reference to well established and emerging theoretical frameworks.
3: You will learn professional methods for the analysis and evaluation of media and communication practices, producers, consumers, technologies, users and audiences.
4: Media and communication are complex, incorporating offline and online modes, mutliple platforms, genres and formats. Some topics are commercial, others public, while some concern the third sector or are personally/socially mediated. You will critically reflect upon the multitude of ways to navigate and understand this complexity by planning and conducting your own major research project, supervised by a scholar in the field.
5: You will undertake communication projects by negotiating and constructing strategy ‘briefs’, constructing professional presentations; communicating your planning and teamwork; and making recommendations that extend your knowledge of the media industry through understanding social, cultural, legal and political contexts in which it operates.
6: Media and communication are globally enabled, nationally structured, locally used and personally experienced. These different scales will be addressed through opportunities to learn across disciplinary territories, encountering cutting edge research and applying your ideas.
7: You will experience being strategic and reflexive with media and communication, both on the modules (through live briefs, applied tasks, industry speakers and tutors), and with your fellow students through collaborative projects on real world issues.Through personal tutorials, you will be guided in your interests and your personal direction, so that your masters study at Warwick will equip you with the professional skills you need for your chosen career path.
The ways in which media is produced and consumed across the globe are rapidly changing; as industry seeks to manage the challenges of a globalised and knowledge driven economy, we are increasingly engaging with media in all aspects of our lives. But media also concerns power and politics as well as products. This course will enable you to deepen your understanding of these complex dynamics and practices and prepare for a career in a fast-changing industry.
The MA in Global Media and Communication is designed to develop you intellectually as well as enhance your professional skills. You will explore the powerful, and often hidden, role of ideas, beliefs and values in media production and consumption but also the emerging social media ecology. By engaging with theory and research you will develop your understanding of the ways in which they can inform new kinds of professional practice and anticipate future developments.
We will develop your ability to generate ideas and solutions through research, teamwork, and engagement with industry practices and debates. You will examine the process of content creation and distribution and develop your understanding of the role importance of creative communication skills. You will be encouraged to refine your investigative and analytical thinking skills through the consideration of consumer experience and new forms of co-creation and citizen media. Engagement with industry professionals will provide you with tasks and examples to enhance your applied knowledge.
Navigate Your Own Path
In addition to your two Core Modules you will be able to determine the appropriate balance between applied and theoretical work from the range of option modules offered, according to your particular needs. You may take the course full-time over one year or part-time over two years.