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Alina Gutoreva

 Alina Gutoreva


Project Description:

“How memory mediates social influences in decision-making”

People around us heavily affect the decisions we make: what we remember regarding the success of others may rule our own decisions in various situations and even shape the way we live our life. If you remember that your friend was unlucky and their decision was fruitless, would you be more cautious in considering your odds for success? But, if your friend won a big sum of money in a risky gamble, would it encourage you to be more impulsive and risky in the same (or different) situation? My project addresses these issues - the effect of social context on upcoming decisions - by combining experimental work with human subjects and theoretical work developing and testing computational models based on reinforcement learning.

Contact Details

Dr Elliot Ludvig