Skip to main content

Creating Business Excellence


Excellence in a business context is a combination of internal excellence in how things are done (enablers) leading to outstanding business performance (results).  Excellence is recognised worldwide through awards such as the European Quality Award, the Baldrige Award and the Deming Award as well as national awards that are based on these. This module introduces the fundamental concepts that underpin non-prescriptive approaches to creating sustainable excellence in an engineering business.


On completion, participants will be capable of:

  • Understanding how non-prescriptive management models help organizations to measure and improve their progress on the path to sustainable excellence.
  • Understanding the concepts that underpin sustainable excellence.
  • Recognising the need for and benefits of self-assessed approaches to excellence.
  • Understanding the relationships between enabling activities and organizational results.
  • Understanding and critical analysis of the operational aspects of various excellence models.
  • Critical analysis of the results of self-assessment.
  • Relating organizational practices to the extent of application of the system of profound knowledge.
  • Planning and conducting organizational self-assessment.


  • Introduction to managing business excellence.
  • Fundamental concepts of excellence related to organizations.
  • System of profound knowledge.
  • Key principles and practices of organizational learning.
  • Measurement of results.
  • Benchmarking.
  • Comparison of various excellence models.
  • Self-assessment.


5 days

Method of Assessment

  • 30 marks in-class based on team projects. This includes marks awarded for the quality and frequency of reflection on learning recorded in a blog during the module.
  • 70 marks individual written post module assignment (PMA). This includes marks awarded for the quality and frequency of reflection on learning between the end of the module and submission of the PMA recorded in a blog and a short reflective piece submitted with the PMA.

WMG Logo