Skip to main content

Finance for eBusiness


There is a language that is universal in business, and that language is money. Nearly every decision a business takes will have an effect on the finances of that business. In order to make good decisions an understanding of the basics of finance is imperative. The ability to read and understand financial data is a key skill for all roles within an organisation whatever its purposes are.

Participants will be able to appreciate the restrictions placed on the information available to management, and to adapt processes as necessary to meet these information needs effectively in this fast moving environment. At the same time participants must be aware of the risks involved in adopting rapid changes in core information, in addition to an awareness of further potential developments, which may be essential to future business survival in an electronic age.

The module is supported by a resource pack providing support material as a reference to the key concepts, tools and techniques deployed in the module, and to enable a participant to complete the Directed Learning.


On successful completion of the module participants will be able to:

  1. Have an awareness of the stages of a business' lifecycle.
  2. Appreciate the implications of managing shareholder and stakeholder values within and beyond the rapidly changing arena of e-Business.
  3. Recognise, and appreciate metrics for e-Businesses, including appropriate boundaries for relevant applications and future development in this area.
  4. Identify business models for e-Businesses, including income generation and other sources of funding for expansion and product development.
  5. Build business cases for e-opportunities including financial appraisals.


  1. Control of Business’ resources
  2. Financial metrics
  3. Business Cases
  4. Decisions
  5. Costing, forecasting, and reporting

The course consists of about one and half days of pre-work and three and a half days of classroom time. Assessment is via an in-module objective test (30%), in module presentations (15%), and a post-module written assignment (55%).

WMG Logo