The purpose of this module is to help participants analyse and discuss how good strategic decisions are made and to help them effectively apply their learning in the workplace. The context and most of the examples for the module are rooted in Supply Chain. However, the skills you will develop are generally applicable to business.
The module has two broad aims:
Firstly, to demonstrate that strategy is a complex but essential activity for business – and personal - success. Participants will see that strategy is as much art as it is science and that successful business strategy is a collaborative process which is only meaningful when hard choices are faced, decisions made and actions taken.
Secondly, the module provides a foundation for further study for those working in or closely with supply chains.
Upon successful completion participants will be able to:
- Critically discuss the role of the supply chain in delivering corporate objectives.
- Measure and evaluate your competitive positioning in relation to the internal and external factors of your competitive context.
- Create a guiding policy and plan coordinated and executable action to improve your competitive positioning.
- Apply knowledge from diverse fields of expertise (such as supply chain, international trade, emerging technologies and health economics) to broaden your understanding of your context.
- Think strategically and work collaboratively in whatever role you have now and in the future
- Deliver tangible benefit to the business, develop your own understanding and meet the academic requirements of the university via your post-module assignment.
- content from paragraph 20 of the MA1 form
A written assignment requiring the critical discussion of concepts and frameworks introduced in the module, and their application to the real world environment, which demonstrate the achievement of the learning
30 hours of lectures, 10 hours of seminars