Skip to main content

IB9S9 - Strategic Advantage

  • Module code: IB9S9
  • Module name: Strategic Advantage
  • Department: Warwick Business School
  • Credit: 10, 15

Content and teaching | Assessment | Availability

Module content and teaching

Principal aims

The course aims to provide students with a detailed understanding of the strategic advantage concept and how this can be applied in the analysis of a firm’s strategic advantage. This over arching concept is supported by macro and micro economic analysis as well as insights from marketing, finance and accounting, organisational behaviour and change management. The course therefore aims to raise student awareness of how these contributions may fit together through a series of strategy models and frameworks. As the course progresses students should gain in familiarity and skill in the application of these techniques allowing integrated and robust appraisal of a firm’s strategic advantage.

Principal learning outcomes

Subject knowledge and understanding: Diagnose environmental and industrial forces that drive and constrain strategic options for business; Understand the key elements of strategic advantage for individual organisations against the demands of their industries; Analyse strategic positioning strategies of firms and evaluate them against the necessary competencies and resources of the organisation; Develop alternate strategies contingent on the demands of the organisation and its industry context. Key skills: Develop written and verbal communication and numeracy skills in the formal assessment for the module; Use of information technology will be an integral part of the module.Cognitive skills: Critically analyse and construct robust arguments.

Timetabled teaching activities

Total contact hours: 30. Lectures per week: 30. Module duration (weeks, if applicable): 5days. Other. Intensive five days of teaching and collaborative group work.

Departmental link

https://my.wbs.ac.uk

Module assessment

Assessment group Assessment name Percentage
10 CATS (Module code: IB9S9-10)
A1 (Assessed work only) Assessed Course Work 60%
Assessed Course Work 40%
15 CATS (Module code: IB9S9-15)
A1 (Assessed work only) Assessed Course Work 60%
Assessed Course Work 40%

Module availability

This module is available on the following courses:

Core
  • Postgraduate Taught Business Administration (Public Services) (N1A6) - Year 2
  • Postgraduate Taught Business Administration (Public Services) (N1A6) - Year 3
  • Postgraduate Business Administration (Executive) London (N1Q1) - Year 1
  • Postgraduate Business Administration (Executive) London (N1Q1) - Year 2
Optional Core
  • Postgraduate Taught Business Administration (Executive) (N1P9) - Year 10
  • Postgraduate Taught Business Administration (Executive) (N1P9) - Year 2
  • Postgraduate Taught Business Administration (Executive) (N1P9) - Year 3
  • Postgraduate Taught Business Administration (Executive) (N1P9) - Year 4
  • Postgraduate Taught Business Administration (Executive) (N1P9) - Year 5
  • Postgraduate Taught Business Administration (Executive) (N1P9) - Year 6
  • Postgraduate Taught Business Administration (Executive) (N1P9) - Year 7
  • Postgraduate Taught Business Administration (Executive) (N1P9) - Year 8
  • Postgraduate Taught Business Administration (Executive) (N1P9) - Year 9
  • Master of Public Administration (N1PF) - Year 2
  • Master of Public Administration (N1PF) - Year 3
  • Master of Public Administration (N1PF) - Year 4
  • Master of Public Administration (N1PF) - Year 5
  • Master of Public Administration (N1PF) - Year 6
Optional

N/A