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IB961 - Digital Marketing Technology and Management

  • Module code: IB961
  • Module name: Digital Marketing Technology and Management
  • Department: Warwick Business School
  • Credit: 15

Content and teaching | Assessment | Availability

Module content and teaching

Module assessment

Assessment group Assessment name Percentage
15 CATS (Module code: IB961-15)
A (Assessed work only) Individual Assignment (2500 words) 60%
  Presentation and Report (2000 words) 40%

Module availability

This module is available on the following courses:



Optional Core


  • Postgraduate Taught Management of Information Systems and Digital Innovation (G5N4) - Year 1
  • Postgraduate International Business (N120) - Year 1
  • Postgraduate Taught Business (Consulting) (N1B4) - Year 2