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IB817 - Strategic Advantage

  • Module code: IB817
  • Module name: Strategic Advantage
  • Department: Warwick Business School
  • Credit: 10, 15

Content and teaching | Assessment | Availability

Module content and teaching

Principal aims

Strategic Advantage builds on concepts in macroeconomic and microeconomic analysis, relates to themes developed in the marketing module, and relates also to financial reporting protocols and management accounting analyses in the compulsory accounting and finance module. Parallel modules in organisational behaviour address the organisational structure and management processes and the change management issues which are raised in Strategic Advantage. In particular, the concepts used in Strategic Advantage relate directly to the issues raised in the elective modules relating to international business and global strategies.

Principal learning outcomes

"Subject knowledge and understanding: Diagnose environmental and industrial forces that drive and constrain strategic options for business; Understand the key elements of strategic advantage for individual organisations against the demands of their industries; Analyse strategic positioning strategies of firms and evaluate them against the necessary competencies and resources of the organisation; Develop alternate strategies contingent on the demands of the organisation and its industry context.Key skills: Develop written and verbal communication and numeracy skills in the formal assessment for the module; Use of information technology will be an integral part of the module.Cognitive skills:Critically analyse and construct robust arguments. "

Timetabled teaching activities

Total contact hours: 7.5 hours; Module duration (weeks): 6 or 12 months; Other activity: Distance learning plus 1 day intensive face-to-face teaching. Students are provided with interactive WBS-authored study materials, integrated online classroom sessions and set texts. Throughout the module, students can undertake formative tasks which test their understanding. Further tutor-led support is available online.

Departmental link

https://my.wbs.ac.uk

Module assessment

Assessment group Assessment name Percentage
10 CATS (Module code: IB817-10)
A1 (Assessed work only) Group Report 40%
  Individual Assignment (2500 words) 60%
A4 (Assessed work only) 3000 word Individual Assignment (DLMBA) 100%
A5 (Assessed work only) Individual Assignment (3500 words) 100%
15 CATS (Module code: IB817-15)
A1 (Assessed work only) Group Report 40%
  Individual Assignment (2500 words) 60%
A2 (Assessed work only) Individual Assignment (3500 words) (GEMBA) 70%
  Case Study Report (500 words) (GEMBA) 30%

Module availability

This module is available on the following courses:

Core
  • Postgraduate Award in Energy Futures & Transitions (N10A) - Year 2
  • Postgraduate Taught Business Administration (IBM) (N1PM) - Year 10
  • Postgraduate Taught Business Administration (IBM) (N1PM) - Year 11
  • Postgraduate Taught Business Administration (IBM) (N1PM) - Year 2
  • Postgraduate Taught Business Administration (IBM) (N1PM) - Year 3
  • Postgraduate Taught Business Administration (IBM) (N1PM) - Year 4
  • Postgraduate Taught Business Administration (IBM) (N1PM) - Year 5
  • Postgraduate Taught Business Administration (IBM) (N1PM) - Year 6
  • Postgraduate Taught Business Administration (IBM) (N1PM) - Year 7
  • Postgraduate Taught Business Administration (IBM) (N1PM) - Year 8
  • Postgraduate Taught Business Administration (IBM) (N1PM) - Year 9
  • Postgraduate Taught Business Administration (for the Global Energy Industry) (N1PN) - Year 10
  • Postgraduate Taught Business Administration (for the Global Energy Industry) (N1PN) - Year 2
  • Postgraduate Taught Business Administration (for the Global Energy Industry) (N1PN) - Year 3
  • Postgraduate Taught Business Administration (for the Global Energy Industry) (N1PN) - Year 4
  • Postgraduate Taught Business Administration (for the Global Energy Industry) (N1PN) - Year 5
  • Postgraduate Taught Business Administration (for the Global Energy Industry) (N1PN) - Year 6
  • Postgraduate Taught Business Administration (for the Global Energy Industry) (N1PN) - Year 7
  • Postgraduate Taught Business Administration (for the Global Energy Industry) (N1PN) - Year 8
  • Postgraduate Taught Business Administration (for the Global Energy Industry) (N1PN) - Year 9
  • Postgraduate Taught Business Administration (Distance Learning) (N1PR) - Year 6
Optional Core

N/A

Optional
  • Postgraduate Taught Business Administration (N1P2) - Year 10
  • Postgraduate Taught Business Administration (N1P2) - Year 2
  • Postgraduate Taught Business Administration (N1P2) - Year 3
  • Postgraduate Taught Business Administration (N1P2) - Year 4
  • Postgraduate Taught Business Administration (N1P2) - Year 5
  • Postgraduate Taught Business Administration (N1P2) - Year 6
  • Postgraduate Taught Business Administration (N1P2) - Year 7
  • Postgraduate Taught Business Administration (N1P2) - Year 8
  • Postgraduate Taught Business Administration (N1P2) - Year 9
  • Postgraduate Taught Business Administration (Distance Learning) (N1P4) - Year 2
  • Postgraduate Taught Business Administration (Distance Learning) (N1P4) - Year 3
  • Postgraduate Taught Business Administration (Distance Learning) (N1P4) - Year 4
  • Postgraduate Taught Business Administration (Distance Learning) (N1P4) - Year 5
  • Postgraduate Taught Business Administration (Distance Learning) (N1P4) - Year 6
  • Postgraduate Taught Business Administration (Distance Learning) (N1P4) - Year 7
  • Postgraduate Taught Business Administration (Distance Learning) (N1P4) - Year 8
  • Postgraduate Taught Business Administration (Executive) (N1P9) - Year 10
  • Postgraduate Taught Business Administration (Executive) (N1P9) - Year 2
  • Postgraduate Taught Business Administration (Executive) (N1P9) - Year 3
  • Postgraduate Taught Business Administration (Executive) (N1P9) - Year 4
  • Postgraduate Taught Business Administration (Executive) (N1P9) - Year 5
  • Postgraduate Taught Business Administration (Executive) (N1P9) - Year 6
  • Postgraduate Taught Business Administration (Executive) (N1P9) - Year 7
  • Postgraduate Taught Business Administration (Executive) (N1P9) - Year 8
  • Postgraduate Taught Business Administration (Executive) (N1P9) - Year 9
  • Postgraduate Taught Business Administration (Distance Learning) (N1PR) - Year 2
  • Postgraduate Taught Business Administration (Distance Learning) (N1PR) - Year 3
  • Postgraduate Taught Business Administration (Distance Learning) (N1PR) - Year 4
  • Postgraduate Taught Business Administration (Distance Learning) (N1PR) - Year 5
  • Postgraduate Taught Business Administration (Distance Learning) (N1PW) - Year 2
  • Postgraduate Taught Business Administration (Distance Learning) (N1PW) - Year 3
  • Postgraduate Taught Business Administration (Distance Learning) (N1PW) - Year 4
  • Postgraduate Taught Business Administration (Distance Learning) (N1PW) - Year 5
  • Postgraduate Taught Business Administration (Distance Learning) (N1PW) - Year 6
  • Postgraduate Business Administration (Executive) London (N1Q1) - Year 3
  • Postgraduate Taught Business Administration (Distance Learning) (N1Q2) - Year 2