LinkedIn is the world’s largest professional networking site and it is slowly but surely gaining influence and becoming more and more useful. It has more than 433 million members in 200 countries and territories around the globe.
Creating a Profile / Logging in
Head to www.linkedin.com and follow the steps - crafting a solid LinkedIn profile is a far bigger investment of time than getting started on Twitter, Facebook or Instagram - so allow yourself enough time to do it properly. This also goes for refreshing an existing profile.
Raising Your Profile
Dave Musson, who is the University's Senior Online Communication Officer, recently ran a Window on Warwick (lunchtime) session, called 'LinkedIn 101' - which attendees found very informative. He has also put together a useful document called LinkedIn: Your Handy Guide , which is full of excellent tips and advice for helping researchers reflect on how they raise their profile. Topics touched upon include use of photos, finding contacts, introducing 'headlines', selling yourself and use of key words.
The profile is God when it comes to LinkedIn, and you should aim to get yours to 'all-star' status, which means your profile includes industry and location, an up-to-date current position, two previous positions, education, a minimum of three skills and at least 50 connections. With a little bit of effort, you can transform your profile from an online CV to a fantastic portfolio of your work and achievements.
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