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Explore our Business with Marketing taught Master's degree.

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Business with Marketing students at Warwick Business School

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P-N1F3

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MSc

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1 year full-time

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25 September 2023

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University of Warwick

3a

Business with Marketing MSc has been expertly designed for those interested in using the foundations of business to innovate in the world of marketing. Join Warwick Business School, ranked 6th most targeted University by top employers (The Graduate Market in 2022 Report), and learn from our expert lecturers. Gain a grounding in business while specialising in marketing.

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This MSc offers you the opportunity to study key business areas, whilst specialising in the field of marketing. Modules taught by our expert lecturers will give you a grounding in the foundational areas of business, as well as offering you the chance to gain specific insight through marketing modules of your choosing.

There is a choice of Dissertation or Business in Practice route. If you are considering further academic study (PhD) and you would like the opportunity to research a topic relating to marketing, the dissertation enables you to test and apply the techniques and theories you have gained.

If you would like to develop further applied skills and specialist knowledge to suit your career aspirations, you can complete your studies with one additional optional module and our applied Business in Practice module.

Skills from this degree

  • Leave with a grounding in business and specialist marketing knowledge
  • Become an expert in your own areas of interest with our range of optional modules
  • Showcase your learnings in practice with the applied Business in Practice module
  • Develop your industry acumen by accessing our CareersPlus service with specialist careers coaches

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To complete your degree, you will have the option to choose between the Dissertation or Business in Practice route:

Dissertation route

If you are considering further academic study (PhD) and you would like the opportunity to research a topic relating to marketing, the dissertation enables you to test and apply the techniques and theories you have gained. You will be supervised and supported throughout and will usually submit your dissertation in early September. The Research Methodology module will help prepare you for the dissertation.

In total, you will study eight compulsory modules and one optional, and complete the Research Methodology module and a dissertation.

Business in Practice route

If you would like to develop further applied skills and specialist knowledge to suit your career aspirations, you can complete your studies with two additional optional modules and our applied Business in Practice module. You will develop deep functional and industry expertise with practical insights from our faculty and our CareersPlus and Corporate Relations team.

In total, you will study eight compulsory modules, two optional modules and also complete the compulsory Business in Practice capstone module.

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The typical class size for this course is around 65 students.

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Students on this MSc will typically receive between 27 and 30 contact hours per module.

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Assessment on the course will be comprised of a mix of exams, individual and group work, and tests.


Reading lists

Most departments have reading lists available through Warwick Library. If you would like to view reading lists for the current cohort of students you can visit our Warwick Library web page.


Your timetable

Your personalised timetable will be complete when you are registered for all modules, compulsory and optional, and you have been allocated to your lectures, seminars and other small group classes. Your compulsory modules will be registered for you and you will be able to choose your optional modules when you join us.

There may be events taking place in the evenings. Classes may run up to 7pm and other events, such as careers presentations may take place later or on weekends. Occasionally, classes and exams may be held on weekends. We will notify you in advance if this is the case.

This is a full-time course, so there are no holidays as such. However, the two weeks covering Christmas and New Year are guaranteed to be free from lectures. There may also be weeks free over the Easter period (check with your programme team). Resit exams may take place outside of standard teaching periods.

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2:i undergraduate degree (or equivalent).

This course will suit a wide variety of candidates looking to break into business, and we welcome applicants from all academic fields. If you have studied a significant amount of marketing or strategy at undergraduate level then the MSc Marketing and StrategyLink opens in a new window degree would be a better option for you to consider.

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  • Band B
  • IELTS overall score of 7.0, minimum component scores of two at 6.0/6.5 and the rest at 7.0 or above

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There are no additional entry requirements for this course.

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  • Global Branding
  • Service Marketing
  • Strategy Analysis and Practice
  • Marketing
  • Fundamentals of Economic Behaviour
  • Quantitative Methods for Business
  • Strategic Marketing
  • Foundations of Financial and Management Accounting
  • Research Methodology and Dissertation or Business in Practice

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