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Alastair Campbell talks to an invited audience at WMG about what it takes to be a winner

Alastair CampbellOn Tuesday 2nd of March Professor Lord Bhattacharyya was pleased to welcome Alastair Campbell, former Chief Spokesman and strategist to Tony Blair, to WMG, at the University of Warwick to speak about his recently published book - Winners: And How They Succeed.

Alastair Campbell embarked on this book because he is fascinated by what it takes to win. How do sportsmen excel, entrepreneurs thrive, or individuals achieve their ambition? Is their ability to win innate? Or is the winning gene something we can all develop?

Drawing on the experience of an astonishing array of talented people - from elite athletes to top managers, from rulers of countries to rulers of global business empires - Alastair used his own skills and experience, to get to the heart of success.

Professor Lord Bhattacharyya and Alastair CampbellAlastair said "When my friend, Kumar Bhattacharyya invited me to WMG to talk about my recently published book I was delighted to accept. Where better to talk about winning than here at WMG with Lord Bhattacharyya who has done so much for British manufacturing. He understands the importance of strategy, data and not giving up when things go wrong. As I said in my speech, there is much for the political world to learn from industry, business and sport."


For further information please contact:

Lisa Barwick, WMG, University of Warwick Tel: 024 76 524721 or 07824 540845


Peter Dunn, Director of Press and Policy
University of Warwick
Tel UK: 024 76523708 office 07767 655860 mobile
Tel Overseas: +44 (0)24 76523708 office
+44 (0)7767 655860 mobile/cell


PR51 3rd March 2015