Artificial Intelligence (AI) and Digital Innovation

AI and digital innovation are transforming industries by automating tasks, boosting creativity, and unlocking new business models. Generative AI offers powerful tools but requires strategic and proactive approaches to harness its full potential for sustainable growth. Our AI & Digital Innovation research fosters cross-disciplinary collaboration between academics, startups, and industries, driving the development of insights and pioneering innovations leading to important debates.

AI Innovation Network

Led by Prof. Hila LifshitzLink opens in a new window the Artificial Intelligence Innovation Network (AIIN) unites research expertise with industry partners to explore AI's impact on work and society, fostering collaboration across sectors to enhance research as well as industrial impact. Selected highlights of the research includes:

Navigating the Jagged Technological Frontier: Field Experimental Evidence of the Effects of AI on Knowledge Worker Productivity and Quality: The study Link opens in a new windowconducted with leading business schools researchers (Harvard, Wharton, MIT and others) with Boston Consulting Group, examine the performance implications of AI on realistic, complex, and knowledge-intensive tasks.
How to Overcome Barriers to Open Innovation: A study Link opens in a new windowof NASA Scientists