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New Workshop for Creative Minds to 'evolve'.

Originally published 18 May 2004

Creative Professionals can now exchange creative ideas and network with fellow professionals from across a range of creative industries thanks to ‘Evolve’.

Conceptualised by the University of Warwick's Centre for Cultural Policy Studies, ‘Evolve’ is a series of seminars from May to July 2004 that offers the opportunity for creative professionals to address the challenges in the management of creativity.

Through workshops, keynote speakers and panel discussions participants will be challenged to think and to explore the critical issues facing today's creative business, such as the growth of creative organisations, the impacts of new technology, changing economic environments and the role of strategic management in unpredictable markets.

Speakers include Peter Salmon (Head of BBC Sport) and Eileen Quinn (Head of Drama, WarkClements) along with other academic experts and senior industry figures from the Warwick Business School and from the corporate and creative sector.

According to Dr Chris Bilton from the Centre for Cultural Policy Studies,
This is a rare chance for managers in the creative and media industries to take stock and reflect on the future direction of their organisations and their industries. Because of the pressures of dealing with rapid change in markets and in organisations, it’s very difficult for managers to find time to think about what lies behind these changes. We want to provide a space to share ideas. It’s exciting because it’s very unusual for academics, consultants and managers from different areas of business to come together in this way. The idea is not to teach people new skills but to find new ways of thinking about the future.”

The three one-day seminars are designed for senior managers and decision-makers working in the creative and media industries including film, music, broadcasting, advertising, publishing and design.

For more information contact:

Ruth Leary,
Programme Director - evolve
Centre for Cultural Policy Studies,
University of Warwick
Tel: 024 765 74338,

For programme details see: