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The Business of Football

A collection of podcasts and videos from experts at the University of Warwick and Warwick Business School discussing the business of football, including the branding, marketing, internationalisation, psychology and economics of the game.

Football Management - Dr Sue Bridgewater

15:10 Tue 27 Apr 2010

Author of the new book Football ManagementDr Sue Bridgewater from Warwick Business School, discusses the high pressure world of football management, drawing on her own research and management development work working directly with football managers.

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Business, Marketing

Football Brands - Dr Sue Bridgewater

15:10 Tue 27 Apr 2010

Author of the new book Football Brands; Dr Sue Bridgewater from Warwick Business School discusses discusses the emergence of global brands in football.

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Business, Marketing

Trends in Football Management

15:10 Tue 27 Apr 2010

Warwick Business School's Dr Sue Bridgewater looks at managerial dismissals and the impact on the game of professional football from 1992-2005.

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Business, Marketing