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Good Game Fund


apply for up to a £1,500 grant

good game fund

Secure support for your game-changing idea!

The University of Warwick is supporting student enterprise and helping the next generation of entrepreneurs in the gaming and esports industry. The Good Game Fund is aimed at students who have an innovative idea that solves an existing problem in creative, digital or the esports industry. Recipients of the Good Game Fund can use the funds to make their project, social enterprise or start-up become reality.  

Students at Warwick can apply for a proof-of-concept grant from between £500 and £1,500. Successful applicants will receive support, in the form of workshops, events and networking opportunities.

Applications close at midnight on Thursday 9th June

  • 1:1 support available to help shape your application before submission and before your pitch, please contact jiawen.li.5@warwick.ac.uk
  • Outline your plan and how the funding will support your concept or business idea
  • Pitch to a panel of creative technology experts who will decide on the final successful projects
  • Showcase your idea at the Commonwealth Games Birmingham 2022!

Apply Today!

What is the Good Game Fund? 

Good Game Fund is a great opportunity to make your project, prototype, business idea become reality.  

If you have an innovative idea around immersive technology, games, digital applications, esports, data analysis, VR or content creation, don’t miss this chance to apply for a proof-of-concept grant for between £500 and £1500. 

We will then offer you the opportunity to demonstrate your prototype and business idea at UK House as part of Commonwealth Games in Birmingham in July 2022. The team will support all awarded teams and individuals to develop a demo to present as part of this showcase. 

Who is it for? 

The Good Game Fund is for entrepreneurial student projects, business start-ups and social enterprises subject to terms and conditions. To be eligible for the Good Game Fund you must meet all of the following criteria:  

  • Upon application you are currently registered as a student at the University of Warwick; this includes undergraduate and postgraduate (taught and research) students.  
  • Any future project/business/social enterprise will operate in the United Kingdom.  

What happens after I apply?

Successful applicants will be notified soon after the 9th June and will organise a date to pitch to the panel in week 9, preferably in person but online pitches are available to those unable to attend on campus. You will have a 1to1 session with an assigned mentor to shape your pitch ahead of the all important day!

If you are one of the ten ideas to be successful after the pitch, you will be granted the agreed funding and your mentor will support you in developing your concept or idea ahead of showcasing it at Commonwealth Games Birmingham 2022!

This first instance of the Good Game Fund is a pilot phase with hopes that it will run again next academic year. If the GGFund does return in 2022/2023, then there is no limit to how many times you apply, as long as you meet the eligibility criteria. Of course, unsuccessful applicants are welcome to re-apply with a new idea or can re-apply with their original idea, as long as they have taken on board panel feedback and developed their idea in line with this feedback. 

What is meant by 'concept or business idea'?

The Good Game Fund is created to support any creative solution to gaps or issues in the esports, games, VR, and immersive entertainment markets, so we are looking for any business ideas, no matter how early-stage and new. This is your chance to gain support and funding to develop and test your idea. 

Here are some of the areas that would be eligible:

    • Esports solutions
    • Immersive technology
    • Virtual and/or augmented reality
    • Digital enterprise
    • Content creation
    • Innovative apps
    • Game development ideas
    • Much much more!

Can I get some support with my idea/application? 

Yes, we are not expecting your ideas to be fully formed. If you need support with your application, our Esports Centre Coordinator, Elenore is happy to help.

We also have drop-in slots available every Wednesday 12:00-13:00 in the Esports Centre with Elenore - book your slot by emailing jiawen.li.5@warwick.ac.uk. 

how do I apply? 

Application Process 

  1. Sign into your University of Warwick IT account.
  2. Complete the application form. Please submit the application by 9th June.
  3. If you are successful at the application stage you will be able to book a 1:1 coaching session to support you ahead of your pitch ( in person or online if you can not attend on campus) to a selection panel.
  4. Feedback on all pitches will be prompt and if you are awarded, you can work with a mentor on a project plan and delivery timeline. 

Apply NOW!Link opens in a new window


Other Funding Opportunities

We also have other funding opportunities available (and can direct you to external opportunities) please contact us to discuss further.

Student Enterprise Projects

Ingenuity 2022Ingenuity 2022

Ingenuity 2022 is a nationwide programme pioneered by the University of Nottingham; and we, the University of Warwick, are very proud to be hosting Ingenuity West Midlands, enabling us to explore challenges with a regional focus.


Lord Rootes FundLord Rootes Fund

Project funding from £100 to £3000 to help students turn their ideas into reality.

Open Spring Term 2022