In a design-driven company, the constant development of varied products to cater to diverse customer demands usually leads to inventory costs, even if its manufacturing is outsourced. Although the company could focus on acting on its competitive advantages, the unnecessary levels of cash releasing that could be used to invest in business growth but instead spent on inventory to buffer the mismatch between supply and demand remains a problem in this business.
A plan to boost international business growth is formed to unlock value and free resources currently tied up in inventory. Analysis of the demand portfolio enabled the researcher to develop tailored practices for Inventory Management and sourcing, such as aligning areas of information flow in supply chain and supply chain strategies that will reduce uncertainty in operations and efficiency. Such practices aim to reduce inventory levels and rationalise and overstocked product portfolio.