About the business

Company name: Butterfly Technologies Ltd

Key people:

• Alex Reid, CFO [interviewee]
• Zain Mobarik, CTO
• Josh Okusi, CEO

About the business project

"We are a social media technology platform that makes social media a more positive place. We empower people to control their world by rewarding real-life interactions.

Not only does our app allow users to connect with people, but our points-based system also incentivises local community engagement; we go beyond online experiences to create real-life experiences."

How Warwick Enterprise have helped

"With the Student Enterprise Fund, Butterfly was able to launch the business and reach a large audience.

Imagine that Butterfly is a rocket, and a rocket needs to fly; it needs fuel; the Student Enterprise Fund was the fuel we needed to take off. We used this fund to grow our community, we now have almost 700 active users in Warwick alone, and we're getting a lot of traction.

The fund enabled us to position our app within the Warwick community, and the mentorship was also extremely valuable in achieving this."

Advice for other students

"If you have a business idea, I encourage you to talk to Warwick Enterprise; they support us a lot; make connections with like-minded people and engage with societies; you are in the right place for it; Warwick is excellent."