At the Marketing Group at Warwick Business School, we are passionate scholars and educators dedicated to advancing the field of marketing through groundbreaking research and innovative teaching. Our work explores a wide range of topics, from consumer behavior and strategic marketing to service innovation, sustainability, and digital transformation. This breadth of expertise allows us to address the complex challenges that businesses and society face today.

In the classroom, we bring our research to life through an extensive portfolio of courses across undergraduate, MSc, and MBA programs. These range from foundational topics like Marketing and Consumer Behavior to specialized subjects such as Marketing with Digital Disruption, Global Branding, and Sustainability in Marketing. Our teaching emphasizes academic rigor paired with real-world relevance, inspiring students to think critically, act strategically, and innovate boldly.

As colleagues, we value collaboration and inclusivity. Our group fosters intellectual curiosity and interdisciplinary connections, creating a supportive environment for exploring big ideas. Together, we are driven by a shared commitment to making a meaningful impact through our research, teaching, and engagement with the wider community.