Student

Topics

Methods

Bingjie Li

becky.li@warwick.ac.uk

Joined 2019

· Pricing

· Sensory Marketing

· Field Experiments

· Lab Experiments

· Multimethod

Mailin Struck

mailin.struck@warwick.ac.uk

Joined 2021

· Consumer Goals

· Customer Journey

· Food and Health

· Sustainability

· Regression Models

· Structural Equation Models

· Survey Research

· Text Analysis

Daniel Akrofi

daniel.a.akrofi@warwick.ac.uk

Joined 2022

· Brand Communities

· New Product Diffusion

· Social Media

· User-Generated Content

· Data Mining

· Regression Models

· Secondary Data Analysis

· Text Analysis

Sedigheh Monavari

sedigheh.monavari@warwick.ac.uk

Joined 2022

· Firm-level Impact of Marketing Actions

· Food and Health

· Platforms/Multi-Sided Platforms

· Machine Learning/AI

· Natural Language Processing

· Time Series Models

· Unstructured Data Analysis

Qiuzi Jin

qiuzi.jin@warwick.ac.uk

Joined 2022

· Digital Marketing – Customer

· Influencer Marketing

· Social Media

· Machine Learning/AI

· Online Experiments

· Panel Data Models

· Text Analysis

Mohammad Tavakoli

mohammad-hosein.tavakoli@warwick.ac.uk

Joined 2022

· Customer Satisfaction

· Financial Decision Making

· Salesforce Management

· Sustainability

· Casual Forests

· Natural Language Processing

· Text Analysis

· Time Series Models

Mohammad Sheikhian

mohammad.sheikhiankazerooni@warwick.ac.uk

Joined 2024

· International Marketing and Cross-Cultural Marketing

· Marketing Strategy

· Mergers/Acquisitions

· Pricing

· Analysis of Variance

· Field Experiments

· Panel Data Models

· Regression Models

Yuqing Xu

yuqing.xu.1@warwick.ac.uk

Joined 2024

· AI and smart technology marketing/interactions

· Consumer Welfare /Subjective Well-being

· Food and Health

· User-Generated Content

· Field Experiments

· Natural Language Processing

· Quasi-Experiment /Natural Experiment and Diff-in-Diff

· Survey Research