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Dr Eric Jensen Presents Groundbreaking Zoo Visitor Research
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Dr Eric Jensen presented on the results of the largest ever study of zoo’s educational impact on children and young people at top UK and EU zoo conferences in September and November. Speaking in the Education Plenary at the European Association of Zoos Aquaria (EAZA) annual conference in Verona (Italy), Dr Jensen revealed the headline finding that a study of over 3000 children and adolescents at ZSL London Zoo evidenced a statistically significant increase in science and conservation learning. At the British and Irish Association of Zoos and Aquaria (BIAZA) Communication and Education conference at Paignton Zoo (Devon, UK), these findings were further elaborated, with Dr Jensen arguing for expanded and research-informed educational interventions in zoos to enhance pro-conservation outcomes for visitors. This research is now being submitted for review by top scientific and social scientific journals. |