Skip to main content Skip to navigation

Using AI to Analyse Public Responses to Museum Events

About this session

Date: 1st May 2024

Presenters: Dr Jianhua Yang, WMG

Main follow-up contact: Jianhua Yang

Overview: Generative AI systems are becoming developing fast, including the ability to "watch" videos of people doing and talking, and then making accurate analysis of what happens in the video, the sentiments and meanings expressed. Jianhau YangLink opens in a new window (WMG) and Professor Geoffrey Alan RhodesLink opens in a new window (Shanghai Jiao Tong University Institute of Culture and Creative Industry, are using this to fill gaps in our understanding of how people respond to museum, arts, and cultural events using visual social media (Tik Tok). In this session, Jianhua gives a quick intro to AI and LLM, shows a demo of Gemini AI analysing a video, and talks about their project.

<iframe allow="autoplay; fullscreen" height="309" width="549" src="https://echo360.org.uk/media/a5e328b9-084c-408f-83cc-0c779e7c3c8d/public?autoplay=false&automute=false" frameborder="0" allowfullscreen></iframe>

Resources and further readings


Record and reflect

How did you participate in this? (required)
When do you think you will apply what you have learned? (required)
Privacy notice

This form will be used to manage completion of the certificate.

The University of Warwick is the data controller of any information you have entered on this form and as such is committed to protecting your data and rights in line with applicable data protection law (including the UK GDPR and the Data Protection Act 2018). Please review the privacy information (including privacy notices) provided by the University via the following link, for further information on your rights and how the University processes your personal data: Data Protection.

Spam prevention

Failure to load reCAPTCHA

reCAPTCHA is a utility used to verify you're not a robot filling out this form. Unfortunately this has failed to load correctly.

Please try reloading the page. If the problem persists, or if you are in a country which blocks Google products, please contact us by using the 'page contact' link at the foot of this page.

Let us know you agree to cookies