Warwick Business School | Sales Excellence Hub
The Sales Excellence Hub is based at Warwick Business School. We work with sales professionals, business leaders and industry partners to study the challenges facing sales organisations and share research findings that can inform practice.
The Hub connects research and practice through three main activities.
An annual survey, conference and reports on the UK sales profession.
Regular publications that explain sales research and its practical implications.
Roundtables and professional discussions with researchers, practitioners and partners.
Academic leadership
The Hub is led by Warwick Business School researchers whose work examines sales leadership, performance, technology and the changing organisation of professional selling.
Professor of Marketing | Co-Founder, Sales Excellence Hub
Nick Lee is a leading researcher in sales force management and sales leadership. His work connects academic research with the practical challenges facing sales organisations and professionals.
Associate Professor of Marketing | Co-Founder, Sales Excellence Hub
Roland Kassemeier researches digital sales transformation, omnichannel selling and sales incentives. His work develops rigorous and practical insight for sales leaders and organisations.
Professional and technical partnerships
The Hub works with professional and technical partners to connect academic evidence with current priorities in sales leadership, capability development, incentive design and commercial practice.
Professional partner
Supporting the development, recognition and professionalisation of salespeople and sales leadership.
Technical partner
Supporting the Hub’s work on technology-enabled sales performance, incentive design and the development of revenue models aligned with ongoing customer value.
Connect with the Hub
Contact the Sales Excellence Hub, subscribe for research and event updates, or follow our activity on LinkedIn.
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