I:DNA is an immersive art installation, developed between social scientist Professor Felicity Boardman (WMS) and STAMP Theatre and Media Productions CIC . It explores the social and ethical implications of genomic medicine from the perspectives of people with genetic conditions, using their own words. It is intended to spark reflections on the ever-expanding capabilities of genomic medicine, at a time of its increasing relevance to the whole of society, and its integration into NHS care. This special online edition of the work will include audio recordings, videos, a live Q&A with Professor Boardman, and a digital game.