Lecture 7
LECTURE 7 – COMMODITIES AND CONSUMERS
1. Theories of Consumption
- Hedonism
- Emulation – Simmel; McKendrick
- Taste and Status – Bourdieu
- Civility and Politeness – Norbert Elias
- Industrious Revolution – Jan de Vries
2. Foreign Trade and Home Demand
Asian imports
Home demand
Foreign markets
3. Asian Luxuries and British Markets
- Porcelain
- Tea
- Calicoes and Silks
- Lacquer Ware
4. Middling Class Consumption
- From Luxury to “Politeness”
5.. A British Product Revolution
- Glassware and Ceramics
- Cottons
- Cutlery and Metal ornament
- Furnishings
- Ornament and Collectables
6. Advertising and Shopping
7. A Nation of Shoppers
- British brands and Selling abroad