The e-Commerce specialism will give participants a comprehensive understanding of how to implement effective e-Commerce solutions from both a technical and a business perspective.
The modules cover e-Commerce systems (such as CMS tools, cloud technology, and e-Customer Relationship Management systems), as well as related business areas (such as building the necessary supply chains to manage inventory and delivery of goods, and e-Commerce business models and financing).
As part of this specialism, you will be required to take a total of 90 CATs worth of modules. Three modules will be taken by all e-Business Management students (see the shared module list below) and all five modules will be taken from the specialist list (e-Commerce modules).
Shared modules (taken by all e-BM students)
Required modules for e-Commerce specialism
Your project is worth 50% of your final grade (90 CATs) and supports you in developing your personal research skills. If you opt for the e-Commerce specialism, your project should focus on management or technology-related issues in companies involved in e-Commerce.
Example job roles for graduates of the e-Commerce specialism may include:
- e-Commerce Executive
- Online Marketing Consultant
- Online Optimisation Consultant