During the 1970s and 1980s, football became associated with hooliganism, violence on and off the terraces, and racist abuse against players. In the late 1970s the Anti-Nazi League and its youth offshoot School Kids Against the Nazis (formed to oppose the National Front and other prominent far-right groups) used popular culture to fight bigotry - most notably through Rock Against Racism. The groups tried to tackle extremism in football by asking prominent football players and managers to speak out against racism and producing a series of leaflets aimed at football supporters.
This leaflet - 'Dazzler socks racists' - features the Coventry City mascot dressed in classic 'egg timer' style shirt, and refers to the actions taken by some Sky Blues fans against "the new Nazis of soccer".
Included in a file of circulars and campaigning material from the archives of the Leamington Anti-Racist, Anti-Fascist Committee (with similar leaflets aimed at Leeds United and Tottenham Hotspur fans); document reference: MSS.247/11