Explore our Business with Marketing taught Master's degree.
Business with Marketing MSc has been expertly designed for those interested in using the foundations of business to innovate in the world of marketing. Join Warwick Business School, ranked 6th most targeted University by top employers (The Graduate Market in 2022 Report), and learn from our expert lecturers. Gain a grounding in business while specialising in marketing.
This MSc offers you the opportunity to study key business areas, whilst specialising in the field of marketing. Modules taught by our expert lecturers will give you a grounding in the foundational areas of business, as well as offering you the chance to gain specific insight through marketing modules of your choosing.
There is a choice of Dissertation or Business in Practice route. If you are considering further academic study (PhD) and you would like the opportunity to research a topic relating to marketing, the dissertation enables you to test and apply the techniques and theories you have gained.
If you would like to develop further applied skills and specialist knowledge to suit your career aspirations, you can complete your studies with one additional optional module and our applied Business in Practice module.
Skills from this degree
- Leave with a grounding in business and specialist marketing knowledge
- Become an expert in your own areas of interest with our range of optional modules
- Showcase your learnings in practice with the applied Business in Practice module
- Develop your industry acumen by accessing our CareersPlus service with specialist careers coaches
General entry requirements
2:i undergraduate degree (or equivalent).
This course will suit a wide variety of candidates looking to break into business, and we welcome applicants from all academic fields. If you have studied a significant amount of marketing or strategy at undergraduate level then the MSc Marketing and StrategyLink opens in a new window degree would be a better option for you to consider.
English language requirements
You can find out more about our English language requirements. This course requires the following:
- Band B
- IELTS overall score of 7.0, minimum component scores of two at 6.0/6.5 and the rest at 7.0 or above
We welcome applications from students with other internationally recognised qualifications.
For more information, please visit the international entry requirements page.
There are no additional entry requirements for this course.
- Global Branding
- Service Marketing
- Strategy Analysis and Practice
- Fundamentals of Economic Behaviour
- Quantitative Methods for Business
- Strategic Marketing
- Foundations of Financial and Management Accounting
- Research Methodology and Dissertation or Business in Practice
Optional modules can vary from year to year. Example optional modules may include:
- Marketing through Social Media
- Digital Marketing Technology and Management
- Digital Working and Organisational Transformation
- Driving Innovation and Entrepreneurship through Marketing and Strategy
- Behavioural Economics
- Marketing Analytics
- Big Data Analytics
To complete your degree, you will have the option to choose between the Dissertation or Business in Practice route:
If you are considering further academic study (PhD) and you would like the opportunity to research a topic relating to marketing, the dissertation enables you to test and apply the techniques and theories you have gained. You will be supervised and supported throughout and will usually submit your dissertation in early September. The Research Methodology module will help prepare you for the dissertation.
In total, you will study eight compulsory modules and one optional, and complete the Research Methodology module and a dissertation.
Business in Practice route
If you would like to develop further applied skills and specialist knowledge to suit your career aspirations, you can complete your studies with two additional optional modules and our applied Business in Practice module. You will develop deep functional and industry expertise with practical insights from our faculty and our CareersPlus and Corporate Relations team.
In total, you will study eight compulsory modules, two optional modules and also complete the compulsory Business in Practice capstone module.
The typical class size for this course is around 65 students.
Typical contact hours
Students on this MSc will typically receive between 27 and 30 contact hours per module.
Assessment on the course will be comprised of a mix of exams, individual and group work, and tests.
Most departments have reading lists available through Warwick Library. If you would like to view reading lists for the current cohort of students you can visit our Warwick Library web page.
Your personalised timetable will be complete when you are registered for all modules, compulsory and optional, and you have been allocated to your lectures, seminars and other small group classes. Your compulsory modules will be registered for you and you will be able to choose your optional modules when you join us.
There may be events taking place in the evenings. Classes may run up to 7pm and other events, such as careers presentations may take place later or on weekends. Occasionally, classes and exams may be held on weekends. We will notify you in advance if this is the case.
This is a full-time course, so there are no holidays as such. However, the two weeks covering Christmas and New Year are guaranteed to be free from lectures. There may also be weeks free over the Easter period (check with your programme team). Resit exams may take place outside of standard teaching periods.
Graduates from these courses have gone on to work for employers including:
- BAE Systems
- BNP Paribas
- European Central Bank
- Morgan Stanley
They have pursued roles such as:
- Management Consultants
- Business and financial project management professionals
- Chief executives and senior officials
- Economists, estimators, valuers and assessors
- Finance and investment analysts and advisers
- Investment/merchant bankers
- Taxation experts
Helping you find the right career
We have our own dedicated careers team at Warwick Business School called WBS CareersPlus. You will have access to one-to-one career guidance appointments, CV checks and tailored mock interviews.
The WBS CareersPlus team will support you and help you to understand yourself and your strengths. They can help you to identify possible career paths, and to set and achieve your career ambitions. This helps to boost your employability and helps you prepare for your career.
You can take advantage of personalised careers coaching and advice. Our one to one careers appointments can help you if you have a question about writing applications, wish to explore your career options, or need to prepare for interviews and assessment centres.
Warwick Business School
If you’re interested in the bigger picture, comfortable challenging assumptions and want a degree that will open doors, then WBS is the place for you. We will give you the foundation for change and prepare you for your future career. Are you ready to make your mark in the world of business?
The vision of WBS is to be Europe’s leading University-based Business School, developing transformational ideas and people that shape how we do business. We recognise that rankings are one way to profile our progress towards fulfilling this vision, and are proud to participate in the major global business education rankings.
QS Business Master's Rankings 2022
- Master's in Business Analytics – 12th in the world, 3rd in the UK
- Master's in Marketing – 7th in the world, 2nd in the UK
- Master's in Management – 19th in the world, 4th in the UK
- Master's in Finance – 20th in the world, 6th in the UK
Financial Times Master's in Management Ranking 2021
- 15th in the world, 3rd in the UK
Financial Times Master's in Finance Ranking 2022
- 12th in the world, 3rd in the UK
Financial Times’ Online MBA ranking 2022
- 1st in the world for our Distance Learning MBA
Economist/Which? MBA 2022
- 1st in the UK for our Full-time MBA
Our Postgraduate Taught courses
- Accounting and Finance (MSc)
- Business Analytics (MSc)
- Business and Finance (MSc)
- Business with Consulting (MSc)
- Business with Marketing (MSc)
- Business with Operations Management (MSc)
- Finance (MSc)
- Finance and Economics (MSc)
- Global Central Banking and Financial Regulation (MSc)
- International Business (MSc)
- Management (MSc)
- Management of Information Systems and Digital Innovation (MSc)
- Marketing and Strategy (MSc)
- Mathematical Finance (MSc)
- Business Administration (Distance Learning) (MBA)
- Business Administration (Executive) (MBA)
- Business Administration (Full-time) (MBA)
- Behavioural Science (PGDip)
- Digital Leadership (PGDip)
- Marketing Leadership (PGDip)
- Organisational Change (PGDip)
- Strategic Leadership (PGDip)
- Strategy and Innovation (PGDip)
Our Postgraduate Research courses
Tuition fees are payable for each year of your course at the start of the academic year, or at the start of your course, if later. Academic fees cover the cost of tuition, examinations and registration and some student amenities.
Fee Status Guidance
The University carries out an initial fee status assessment based on information provided in the application and according to the guidance published by UKCISA. Students are classified as either Home or Overseas Fee status and this can determine the tuition fee and eligibility of certain scholarships and financial support.
If you receive an offer, your fee status will be stated with the tuition fee information, however we are awaiting guidance from the UK government regarding fee status for EU, other EEA and Swiss nationals and their family members living in the UK for academic year 2021/22 onwards. We are not able to confirm the fee status for these students until the relevant eligibility criteria have been confirmed. Once we have received further information from the UK government, we will provide you with an update on your fee status and let you know if any additional information is required. If you believe your fee status has been incorrectly classified you can complete a fee status assessment questionnaire (follow the instructions in your offer) and provide the required documentation for this to be reassessed.
The UK Council for International Student Affairs (UKCISA) provides guidance to UK universities on fees status criteria, you can find the latest guidance on the impact of Brexit on fees and student support on the UKCISA website.
Additional course costs
As well as tuition fees and living expenses, some courses may require you to cover the cost of field trips or costs associated with travel abroad. Information about department specific costs should be considered in conjunction with the more general costs below, such as:
- Core text books
- Printer credits
- Dissertation binding
- Robe hire for your degree ceremony
Scholarships and bursaries
Find out how to apply to us, ask your questions, and find out more.
Here is our checklist on how to apply for taught postgraduate courses at Warwick.
Here is our checklist on how to apply for research postgraduate degrees at the University of Warwick.