Develop the expertise to grow brands and businesses.
Marketing drives how organisations connect with audiences, build brands and respond to changing consumer behaviour.
Our MSc combines core business knowledge with specialist marketing expertise, preparing you for a wide range of marketing careers across global industries - while also providing a strong foundation for further academic study.
Modules
Build a broad business understanding while developing specialist marketing insight.
Business foundations: develop a strong grounding in core business disciplines
Industry-focused learning: explore how organisations communicate, engage with audiences and build lasting customer relationships
Flexible specialisation: tailor your studies through a range of optional modules to match with your interests and career ambitions.
Note that information found by following the links to the module catalogue is subject to change for future years of study, as we evolve our courses in response to the latest developments in academia and industry.
You’ll combine academic study with practical, career-focused learning shaped by real-world marketing practice.
Research-led teaching: learn from expert academics at a university ranked among the top 25 globally for Marketing in the QS World University Rankings by Subject 2026
Real-world experience: apply your skills and advance your knowledge with an optional Business in Practice module
Optional dissertation: prepare for PhD study with an optional dissertation scrutinising the marketing techniques and theories that interest you
Career support: specialist careers coaching and professional development through the MSc CareersPlus & Employer Relations service.
The typical class size for this course is around 74 students.
Students on this MSc will typically receive between 27 and 30 contact hours per module, via a mixture of virtual and in-person support.
Over three terms, you’ll study eight compulsory modules, and select one
optional module. If you choose the Research Paper route you will
undertake the Research Methodology module in term two, and if you
select the Internship or Business in Practice route you will also select one
additional optional module in term two. Assessment of these modules will
vary, and you may be assessed by group presentation, individual
assignment, or examination.
Entry requirements
2.1 degree at undergraduate level from a UK university, or overseas equivalent.
This course will suit a wide variety of candidates looking to break into business, or continue to develop their knowledge in business, and we welcome applicants from all academic fields.
IELTS overall score of 7.0, minimum component scores of two at 6.0/6.5 and the rest at 7.0 or above.
Please adjust your country as required:
We welcome applications from students with other internationally recognised qualifications. For more information, please visit the international entry requirements page.
We typically ask for one academic reference for taught courses.
You will be asked to include an email address for your referee(s) when submitting your application and we will contact them for you.
There are no additional entry requirements for this course.
Fees and scholarships
Tuition fees are payable for each year of your course at the start of the academic year, or at the start of your course, if later. Academic fees cover the cost of tuition, examinations and assessment and some student amenities.
We carry out an initial fee status assessment based on the information you provide in your application. Students will be classified as Home or Overseas fee status. Your fee status determines tuition fees, and what financial support and scholarships may be available. If you receive an offer, your fee status will be clearly stated alongside the tuition fee information.
Do you need your fee classification to be reviewed?
If you believe that your fee status has been classified incorrectly, you can complete a fee status assessment questionnaire. Please follow the instructions in your offer information and provide the documents needed to reassess your status.
As well as tuition fees and living expenses, some courses may require you to cover the cost of field trips or costs associated with travel abroad.
For departmental specific costs, please see the list of core and optional core modules with hyperlinks to our Module Catalogue, where module-related costs are detailed. Associated costs can be found on the Study tab for each module listed in the Module Catalogue (please note most of the module content applies to 2026/27 year of study).
Information about module specific costs should be considered in conjunction with the more general costs below:
Study materials
Travel
Graduation robes and photographs
Find out about the different funding routes available, including; postgraduate loans, scholarships, fee awards and academic department bursaries.
World leaders in business innovation for global change.
Why study with us?
Join a community of thinkers, innovators and Change Makers at a business school that’s part of one of the UK’s most respected universities. For nearly 60 years we've helped turn ambition into action, blending academic excellence with real-world so that what you learn connects directly to the challenges organisations face today.
Study alongside students and professionals from diverse backgrounds, building the knowledge, confidence and perspectives to make a real impact. With more than 63,000 graduates across 176 countries, our alumni network opens doors across industries, borders and career stages.
Learn in state-of-the-art lecture theatres, collaborative study spaces and digital resources tailored to business education and research. Alongside WBS-specific computing facilities, we also provide dedicated careers guidance, wellbeing support and student support networks - helping you build connections, confidence and practical experience throughout your studies.
Careers
Graduates from these courses have gone on to work for employers including:
We have our own dedicated careers team at Warwick Business School called WBS CareersPlus. You will have access to one-to-one career guidance appointments, CV checks and tailored mock interviews.
Personalised support
The WBS CareersPlus team will support you and help you to understand yourself and your strengths. They can help you to identify possible career paths, and to set and achieve your career ambitions. This helps to boost your employability and helps you prepare for your career.
You can take advantage of personalised careers coaching and advice. Our one-to-one careers appointments can help you if you have a question about writing applications, wish to explore your career options, or need to prepare for interviews and assessment centres.
This is where your journey begins. Our campus is the heart of it all. It’s more than just a campus - it's the places you visit, the people you meet, the fun that you have; the experiences you have here will be transformative.
Within a close-knit community of staff and students from all over the world, discover a campus alive with possibilities.
Our campus is where all the elements of your student experience come together in one place. You won't be short of ways to spend your time on campus - whether it's visiting Warwick Arts Centre, using our incredible sports facilities, socialising in our bars, nightclub and cafés, or enjoying an open-air event. Or if you need some peace and quiet, you can explore lakes, woodland and green spaces just a few minutes’ walk from central campus.
Follow our students around campus on our social channels to see their experiences first-hand.
Teaching facilities
Our campus is designed to cater for all of your learning needs. You will benefit from a variety of flexible, well-equipped study spaces and teaching facilities across the University.
Oculus, our outstanding learning hub, houses state-of-the-art lecture theatres and innovative social learning and network areas
Different study spaces offering you flexible individual and group study spaces, computers, printing and scanning facilities, multimedia resources and more
Supporting you
Our continuous support network is here to help you adjust to student life and to ensure you can easily access advice on many different issues. These may include managing your finances and workload, and settling into shared accommodation. We also have specialist disability and mental health support teams.
Whether you live on campus or off campus, in private accommodation in the well-serviced local area, you’ll be part of a community to get the most from your experience at Warwick.
Societies and sports play a huge part in community life at Warwick. With over 300 to choose from, getting involved is one of the easiest ways to make friends and share in experiences. Whether you’re into films, martial arts, astronomy, gaming or musical theatre, you can instantly connect with people with similar interests.
Your university experience is defined by far more than your course or the career path you follow. At Warwick, it’s where you discover who you could become.
68th
Warwick is ranked 68th in the world and top 10 in all major UK league tables
Our alumni community still call Warwick home. From a few hundred in 1965 to more than 310,000 alumni, and it's ever-growing.
As Warwick graduates, our students have access to employability support for two years after graduation, including access to careers appointments, job vacancies and professional networks.
Applications for courses starting in September and October 2027 are now open.
The on-time deadline for taught postgraduate courses starting in September/October 2027 is 2 August 2027.
We will still accept late applications, however cannot guarantee that the application will be processed in time to complete the admissions process if received in September or there are a number of conditions to meet.
If applying late please include your degree certificates and transcripts, English proficiency evidence (if needed) and ensure referees can submit references promptly to allow time for CAS and visa processing (if applicable).
This information is applicable for 2027 entry. Given the interval between the publication of courses and enrolment, some of the information may change. It is important to check our website before you apply. Please read our web page 'Important information to consider before making an application' in advance of applying to Warwick.
Next steps
Explore your future university further at an upcoming event, online or in-person. Can't join? Receive regular email updates or ask current students and staff questions about life at Warwick.
