The publishing industry includes careers based in a variety of areas including books, magazines, corporate and trade publications and within online media. Companies can vary from multinational corporations to small niche publishing houses. Digital media is a growth area for the industry.
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Most employers are looking for a love of books and the written word, commercial and business awareness, interest in and understanding of the industry, eye for detail and curiosity and enthusiasm.
Internships are highly sought after and some of the most well known houses are taken well in advance.
Relevant experience could include working on the Boar, organising publicity leaflets for a society, working in a bookshop/library. A relevant period of work experience is very helpful. Office experience of any kind is considered helpful by many publishing firm.
Case Study: Caitlin Allen
Caitlin Allen, Associate Director of Riot Communications
University of Warwick – BA in English and French
Caitlin joined culture and entertainment specialist Riot Communications in 2015 after earning her stripes at full-service PR agencies Citypress and Golley Slater, where her clients included Hilton Hotels, Coca-Cola Great Britain and the Welsh Government. At Riot, she works with all major UK publishing houses plus literary prizes, literary estates, TV production companies, cultural institutions and entertainment brands. Recent campaigns that she has led on include publicity for Sapiens author Yuval Noah Harari’s new book 21 Lessons for the 21st Century, the 20th anniversary of World Book Day and the upcoming new TV animation based on Tove Jansson’s Moomin stories starring Rosamund Pike, Taron Egerton and Kate Winslet. Her current clients include the Royal Institution, the London Review of Books and artificial intelligence company, DeepMind. Caitlin is a former winner of the CIPR Cymru’s Outstanding Young Communicator Award and was named on PRWeek’s ’30 under 30’ list in 2018.
www.riotcommunications.com / @RiotComms
- Get as much experience as possible.
- Passion is important.
- Your first job doesn’t have to be the dream job – it just needs to be a foot in the door.
- Put yourself forward for awards – if you can’t promote yourself you won’t be able to promote a book.
- Think about what’s important to you e.g. agency or in house, a large agency vs a small agency. Agencies can say “no” to work whereas in house you have to promote what’s being produced.